Datacentrix qualifies as a reseller partner for Aircall

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Datacentrix has increased its focus on bringing cloud-based voice solutions to local businesses, and it recently qualified as a reseller partner for Aircall, a provider of 100% cloud-based phone systems and call center software.

Aircall, with offices in New York, Paris, Sydney, Berlin, London, and Madrid, aspires to make phone support as simple to manage as any other business workflow. It is accessible, transparent, and collaborative, as well as simple to set up, use, and scale.

Aircall’s rapid growth has compelled it to forge stronger alliances and establish a global presence. According to Jacob Westrum, Strategic Partner Account Manager at Aircall, a focus on South Africa is part of building this larger global ecosystem: “Datacentrix is a local telco partner with excellent growth potential, and while we have only recently begun here on a reseller relationship, our partnership with Datacentrix has provided new impetus and many positive signals of growth.” 

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“In fact, the seriousness of Aircall’s buy-in to partner with Datacentrix goes right up to our Senior VP of Partnerships, Matthieu Gombeaud, who gave the go-ahead to fast track the focus on Datacentrix in alignment with the company.

“In its capacity as a strategic partner, Datacentrix will manage the entire customer journey, from the sales cycle to the post-sales relationship. As a well-established local systems integrator, Datacentrix will become our local carrier for connectivity as a trusted SIP trunking provider. This will help South African customers to keep down costs, as all telephony is carried over the network, allowing for more competitive call rates,” adds Westrum. 

“There are many local businesses that could benefit from setting up a call centre, but for the smaller company in particular, or a smaller customer-centric team within a large organisation, this can be an expensive exercise,” explains Shawn Gradwell, Solutions Architect at eNetworks, a Datacentrix company. “This next-level technology provides a cost-effective solution, removing barriers to entry for organisations, allowing them to take advantage of a market-leading enterprise architecture that offers advanced analytics and one-click native integration into hundreds of business systems.

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“There are several factors that attracted us to Aircall’s offering,” he comments. “The fact that it provides a flexible, scalable completely cloud-based solution, with no requirement for physical hardware, aligned itself well to Datacentrix’s hybrid IT positioning. It is also easily integrated with existing third-party business tools and workflows, such as CRM, ERP and help desk solutions, as well as e-commerce platforms, for example, providing powerful reporting and analytics features. And the company is continually developing one-click integrations with leading productivity and customer experience services enabling trends like machine learning, artificial intelligence, cloud-first and more, perpetually reinventing and evolving its system to truly transform human conversations worldwide.

“Voice is a powerful way for local companies to communicate not only with customers and prospects, but also staff,” adds Gradwell. “An all-in-one cloud-based phone system will empower South African businesses of any size – from three users to hundreds – to simplify their digital transformation, boosting productivity through integration, enabling more collaborative support teams, and ultimately allowing for improved customer service.”


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